Sue Aitken – Travel Guru

Sue Aitken is a highly experienced personal travel consultant and the founder of Travel Guru, a UK-based bespoke holiday planning service. With a passion for crafting unforgettable journeys, Sue specialises in designing tailor-made travel experiences that reflect each client’s individual preferences, budget, and travel aspirations. Through Travel Guru, she offers a fully personalised service covering everything from luxury beach escapes and long-haul adventures to safaris, touring holidays, and cruise experiences. Her approach is built around understanding her clients in detail before creating carefully curated itineraries that take the stress out of planning and ensure every aspect of the trip is thoughtfully arranged. Sue Aitken brings extensive first-hand travel knowledge and industry experience to her role, helping clients navigate destinations, timing, accommodation choices, and logistics with confidence.